German start-up company BOXXPORT has launched an online marketplace for buying and selling containers.
BOXXPORT’s operations team includes personnel with experience in shipping lines and freight forwarding, while CEO and company founder Jan Frahnert comes from the container trading sector.
The firm is positioning itself as a “trustworthy, transparent and effortless to use” worldwide container marketplace that offers real-time data and insights that can help even those with little knowledge of the market to succeed with container trading.
BOXXPORT intends to charge commission of 4.5% on reach trade, but, to encourage traders to sign up and to build up market share, the company is waiving its fee for a three-month introductory period.
The online platform offers buyer and seller dashboards that provide functionalities that allow users to take advantage of variable costs and demand, whether for a single container or a bulk trade. Users can set up their account as a seller and buyer, or just as a buyer.
Buyers can select containers within a chosen radius of a given location, and can select the type of container, all from dropdown menus. Members who are signed in can see the price and stock availability.
The seller dashboard is summary of your account. “Here we have organisation numbers, so company names will never be shown on the platform because container traders usually don’t want their competitors to know their stock availability and price, and at the same time, they are making offline sales,” sales associate Zeynep Emre told WorldCargo News Online at last week’s Intermodal Europe exhibition.
“We are always in the middle and buyers and sellers always trade with us, not each other. Buyers buy containers from BOXXPORT and sellers sell to BOXXPORT, so each party does not know who each other is. If something goes wrong, we are going to solve the problem because we are the buyer and the seller.”
Users can view a list of global stocks showing numbers of containers available in different locations. Information is also shown about the marketplace, which is updated every week based on transactions on the platform.
“Market range indicators show sellers a red dot against their listing if they are out of the market range. Then they might want to adjust their price up or down,” explained Emre. Market price is determined by container type and location.
BOXXPORT allows users to amend prices up to four times, after which you must contact operations or create a new listing.
“A green dot next to a listing shows that it is within the market range, so this might tell a seller that it is worth activating an inactive listing again,” said Emre.
Users can also see further KPIs about their accounts, so they know which type of containers they are selling most and from which locations, as well as sales in the last 12 months and the top five unit types sold over the period.
A rating system allows buyers to rate sellers’ performance in a similar way to Amazon or eBay, with ratings given for item as described, document quality, speed and overall rating. Top viewed listings are shown so that users know what listings are getting the most attention from customers.
BOXXPORT went live just four months ago and is supported by the Digital Hub Initiative, which is run by Germany’s Federal Ministry for Economic Affairs and Energy with the aim of strengthening the country’s position in the world’s digital ecosystem.